Who We Are

The Bookworm International Literary Festival is a unique celebration of literature and ideas in China, programming 100 events across six cities, connecting over 70 Chinese and international writers and thinkers. Each year, the “look” of the festival reaches close to 100,000 people. If your design is chosen, your logo (or name) will be feature on all printed festival materials, on site pieces, our website, newsletter, blog and other marketing materials. The festival offers great exposure to designers looking to break into the arts and culture field of the China market.

BLF is a literary festival but it is also so much more – booktalks with some of the world’s leading literary lights, interviews with young Chinese writers, music performances, poetry slams in nightclubs, film screenings, writing workshops, comedy events, one-act plays,  live literature events, a children’s program full of interactive workshops and talks, and much more ! We are a truly international festival with authors from over 20 countries participating in our events. The image of the 2012 festival should demonstrate all the myriad aspects of the festival as well as be fresh, clean, modern, dynamic, and fun!

What We Are Looking For

Each year, a different designer has created the central branded image of the festival. This design is then used on the festival program and used in different iterations on tote bags, posters, tickets, advertisements and online. As a guideline, our branded colors are white, black and magenta.

The winner of the design competition will be highlighted on our website, blog, newsletter and on all printed materials where the design is used.

Attached please find our logo and images of previous festival branding.

Please submit a JPG/PDF of your design by November 30, 2012. All designs should be translatable to a variety of media – printed booklets, websites, t-shirts, bags, etc.